Reed Krakoff will take the reins on as Tiffany & Co’s chief artistic officer on February 1, 2017. This role has only been recently created, and Krakoff will start to direct the design for the brand’s jewellery, luxury accessories and the overall artistic vision for all platforms.
“Reed’s extraordinary talent and deep understanding of ionic American design, and Tiffany’s defining role in its legacy, make him poised for great success in this new position,” says Frederic Cumenal, Tiffany & Co’s CEO. “His expertise and creativity will continue to help build tiffany as a global house of luxury.”