Edox Watches partners with BMW M Motorsport




Like time itself Edox Watches never stands still. Edox is the Official Timing Partner of BMW M Motorsport, an exciting world, characterized by passion, action and adrenaline Inspired by this sponsorship, two new limited edition models of the EDOX Watches Chronorally have been designed.

Water Champion: Marianna Gillespie recently became Double World Champion at AIDA Individual Depth World Championship 2021. The Russian-born Frenchwoman is an ambassador of the Edox Delfin Diver Lady collection

Timing for Champions: Dominique Aegerter finished second in the FIM MotoE World Cup and is currently first in the World Superbike Championship.


Edox Watches keeps presenting its main products in stages on international watch blogs such as “A Blog to Watch”, “Fratello” and “Monochrome”. They are amongst the world’s most frequented and bespoken watch blogs. As you may know, Edox Watches agreed on long-term partnerships with these opinion-forming websites. This will give Edox Watches strong visibility in the digital sphere and further increase its global brand awareness.

Watch the video.

About Edox

Christian Ruefli-Flury, a highly talented and romantic watchmaker “Maître- Horloger” from Grenchen in Switzerland, produces a pocket watch for the 25th birthday of his beloved wife Pauline. Impressed by this exquisite gift, she convinces her husband to set up his own watch-making company in Biel, a city famous for its well-educated watch engineers. Christian Ruefli-Flury called his company “Edox” which means “measuring of time” in ancient Greek.

At that time, Edox employed up to 500 watchmakers and the company moved into new, modern and larger production facilities. Edox was amongst Switzerland’s leading watch companies.

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