Forevermark Carat Club visits the De Beers Victor Mine


This month, the inaugural members of the 2016 Forevermark Carat Club visited the De Beers Victor mine in Northern Ontario, Canada where they experienced the journey of a Forevermark diamond first-hand.

Launched in 2015, the Forevermark Carat Club recognizes the top annual Forevermark sales ambassadors from across the United States. The 17 inaugural Carat Club members sold more than 20 carats of one-carat and above Forevermark diamonds in 2015, earning them a seat on the exclusive voyage to Ontario’s first diamond mine.

During their visit, Carat Club members received training on the mine’s rigorous safety standards, which recently earned it the prestigious John T. Ryan National Safety Award. The group then toured the open-pit mine site and process plant, where more than 5.6 million carats have been recovered since the mine opened in 2008.

Following the trip to Victor mine, Carat Club achievers flew to Sudbury, where they visited ForevermarkDiamantaire Crossworks Manufacturing’s state-of-the-art cutting and polishing factory. Here, they got to try their hands at the polishing wheel and feel what it takes to achieve the perfect combination of touch, angle, and rhythm to polish a facet on a diamond.

The 2017 Carat Club incentive program will run through the end of this year and sales ambassadors will be required to sell 35 carats or more of one-carat plus Forevermark diamonds. The top 20 achievers will receive an exclusive trip to London to visit the Forevermark headquarters. They will also visit the Tower of London to see the Crown Jewels as well as experience an exclusive behind the scenes tour of the Forevermark Diamond Institute in Antwerp, Belgium.