“At Hudson’s Bay, the customer is at the heart of everything we do and their input drove many of the developments of our new app,” said Adam Powell, VP eCommerce, Hudson’s Bay. “With mobile now exceeding desktop shoppers on thebay.com, the new app is fast, effective, and adds value, ultimately evolving our digital experience. In developing, we honed in on what would help make the Hudson’s Bay shopping experience easier and more engaging, from start to finish, both online and in stores.”
Key Features:
- Curated homepage featuring latest brands and new arrivals
- Scan product barcodes to search for additional styles and sizes and detailed product descriptions
- Purchase while in-store and get fast, free delivery to home
- Track order shipments
- Save favourites
New features and updates will be made to the app over the next several months. The app can be downloaded from the App Store for iOS devices.
SOURCE Hudson’s Bay
Author: Canadian Jeweller Magazine Staff
Canadian Jeweller Magazine Staff is the shared byline for reporting filed by the magazine's editorial desk. Founded in 1879, Canadian Jeweller is the longest running jewellery business publication in Canada, covering market reporting, retail strategy, watches, diamonds, coloured gemstones and the commerce of the Canadian jewellery trade. Work published under this byline is edited and verified by the Canadian Jeweller editorial team in Toronto.
