International fine jeweller and watchmaker Harry Winston has announced a new partnership with amfAR, The Foundation for AIDS Research, signifying the single largest corporate partnership in amfAR’s history.
Harry Winston is set to help advance amfAR’s efforts to end the global AIDS epidemic by making a wide range of contributions such as direct financial support and in-kind donations. The jeweller will also be the first company to serve as the presenting sponsor for the Foundation’s 27 gala events that take place all around the world in the next three years.
“Harry Winston has long looked to the glamour of Hollywood and the allure of its most famous and important gemstones, as a way to raise awareness and funds for local charitable causes,” said Nayla Hayek, CEO of Harry Winston, Inc. “amfAR’s history of hosting some of the world’s most prominent charity events to drive support for its pioneering work towards finding a cure for AIDS, mirrors the same philanthropic principles and beliefs the Harry Winston brand was founded upon. Through amfAR, we are proud to not only continue our commitment to bringing more healthy and brilliant futures to all, but also to support the organization’s mission to ending a global epidemic, which continues to impact more than 35 million people worldwide.”
The first event sponsored by Harry Winston will take place on February 11 in New York City. CJ