The Golden Globes returned to The Beverly Hilton in Los Angeles with the kind of high-visibility style moments that quickly become customer conversation starters. This year, OMEGA’s red-carpet presence wasn’t about one loud headline piece. It was a smart spread: refined dress-watch energy, sporty everyday-luxury credibility, and precious-metal Moonwatch impact — all anchored by colour-forward dials that feel right for today’s market.
The winner’s move: dress-watch polish that still reads premium
Best Actor (Drama) winner Wagner Moura kept it sharp with a 40 mm OMEGA De Ville Trésor in stainless steel, finished with a diamond-paved bezel on a black leather strap (Ref. 435.18.40.21.02.001). The retail takeaway is simple: dress watches are back when they deliver clean geometry and one elevated detail that shows from a distance. If your assortment leans sport-heavy, keep at least one modern dress option ready for clients shopping “event watches” or milestone gifts.
Moonshine Gold + green: the luxury pairing that keeps converting
Stellan Skarsgård’s pick is a merchandising cue worth copying: Seamaster Aqua Terra Shades, 38 mm, in 18K Moonshine Gold on a green leather strap with a sun-brushed green dial (Ref. 220.53.38.20.10.001). Gold is the statement, but green is the hook. Customers who hesitate at precious-metal pricing often justify the spend when the dial colour feels distinctive, current, and easy to wear with neutrals.
Turquoise gradient in steel: the easiest conversation starter in the case
George Clooney’s Aqua Terra delivered one of the most retail-friendly signals of the night: a 41 mm stainless steel Seamaster Aqua Terra with a turquoise gradient dial (Ref. 220.10.41.21.03.006). Gradient dials create instant storytelling and photograph exceptionally well for your own social content. If you want one “staff pick” that attracts first-time luxury watch buyers, this is the template: recognisable brand, daily-wear positioning, and a dial that doesn’t look like everything else.
Blue dial, Moonshine Gold: when classic still feels like a flex
Glen Powell leaned into Moonshine Gold again, this time with a blue dial (Ref. 220.50.38.20.03.001). Blue remains the safest bold colour in watch retail because it reads premium without feeling risky. In a higher-ticket environment, it’s a colour that helps close: clients feel they’re buying something special, but not something they’ll second-guess next season.
Diamonds on a Speedmaster: jewellery codes with watch credibility
Colman Domingo brought jewellery-forward energy to a watch icon: a 38 mm Speedmaster in steel with a diamond-paved bezel, green dial, and green leather strap (Ref. 324.18.38.50.60.001). For jewellers, this is a bridge product: it speaks the language of jewellery clients (diamonds, colour, styling) while staying rooted in a serious watch family. It also creates a natural cross-sell path from bridal and fashion into watches.
The halo move: Moonwatch in Moonshine Gold
Patrick Schwarzenegger’s statement piece was the Speedmaster Moonwatch Professional, 42 mm, in 18K Moonshine Gold with a black ceramic bezel (Ref. 310.60.42.50.99.002). This isn’t about volume; it’s about positioning. One halo watch can reset how customers perceive your watch wall, and it gives your team a confident entry point for clients who want an occasion piece that reads unmistakably high-end.
What jewellers should take from the night
Colour is not a niche anymore. Green, turquoise, and deep blue are becoming the new classics when paired with strong design codes. The metal mix is the strategy: steel for reach, gold for aspiration, diamond details for the customer who shops with jewellery instincts. If you want to make this trend actionable, tighten your assortment around three roles: one modern dress watch, one colour-dial sport watch, and one halo gold piece that anchors the display.
