In April 2022, amidst the harrowing backdrop of the Ukraine conflict, Olga Oleksenko, a distinguished figure in the world of jewellery and former director of the Van Cleef & Arpels boutique in Kyiv, launched Strong & Precious. This initiative is a heartfelt response to the war’s profound impact, aiming to bring global attention to the rich heritage and artistry of Ukrainian jewellery. Oleksenko, a renowned jewellery connoisseur and curator, is dedicated to showcasing the deep historical roots and exquisite craftsmanship that have been a hallmark of Ukrainian jewellery for centuries.
Strong & Precious is committed to highlighting the work of both contemporary Ukrainian designers and the revered artisans and workshops that have shaped Ukraine’s jewellery legacy since the early 20th century and beyond. The foundation’s mission extends beyond honouring historical achievements; it actively provides a stage for emerging Ukrainian jewellery artists to showcase their unique talents and perspectives.
In a poignant reflection on the recent holiday season, Olga Oleksenko remarked, “While many around the world were immersed in festive celebrations, a starkly different reality prevailed in Ukraine. Amidst the ongoing conflict, the joy and peace of the season remained elusive for many in my homeland.”
Oleksenko further emphasized the ongoing severity of the situation in Ukraine, noting the recent escalation of violence and the critical need for international support. “The conflict in Ukraine continues unabated, with recent days witnessing intensified attacks on Ukrainian cities. This situation underscores the urgent need for global awareness and support,” she stated.
She also highlighted the broader implications of the conflict, stressing the importance of international solidarity with Ukraine. “This is not just about Ukraine’s borders; it’s about defending the principles of freedom and security in Europe and beyond. The world must stand united in support of Ukraine in this critical hour,” Oleksenko urged.
In light of these pressing circumstances, Strong & Precious is calling for global support to amplify their message and raise awareness about the dire need for assistance in Ukraine. The foundation firmly believes that through collective efforts and heightened awareness, meaningful change can be achieved, paving the way for a brighter future for the people of Ukraine.