Dear Colleague,
The Time & Shine 2026 exhibitor floor is taking shape, and we want to give you a head start on planning your show. In this update we are pleased to confirm three new exhibitors joining the floor for the first time, alongside the show anchors — the established Canadian houses whose continued commitment to Time & Shine is the reason the floor delivers, edition after edition.
This is the first of several exhibitor updates we will publish over the coming weeks. More exceptional participants will be announced shortly so that you can plan your show experience, your buying priorities, and your booth schedule with confidence. Below is a quick read on each confirmed exhibitor, why your store should be talking to them, and how to lock in a one-on-one meeting before the floor fills up.
NEW EXHIBITORS JOINING TIME & SHINE 2026
EDOX — Swiss Watchmaking Since 1884
Maitre Horloger from the Jura Mountains. 140 years independent. Family-owned.
Edox is one of the most storied independent Swiss watch houses still operating from the Jura. Founded in 1884 by Christian Ruefli-Flury, the maison has been family-owned and continuously producing since — a heritage story your sales team can tell with confidence.
Why your customers should care:
- The original water champion. Edox pioneered the Delphin (1961) double-bottom sealing system, the Hydro-Sub (1965) rated to 50 ATM, and the Geoscope (1970), recognised as the first true world-time wristwatch.
- Signature collections built for retail: CO-1, Neptunian, Hydro-Sub, SkyDiver, Chronorally and Les Bemonts — titanium, ceramic and carbon fibre executed at sharp price points.
- Long-running partnerships with America’s Cup and offshore powerboat racing — a real, ownable provenance story that competes on more than spec sheets.
- Under-distributed across Canada — meaningful territory opportunity for the right retail partner.
Bring to the booth:
Your top-line questions on dealer terms, MOQ, MSRP positioning, marketing co-op and the 2026–2027 launch calendar.
CLAUDE BERNARD — Accessible Swiss-Made Since 1973
Swiss precision. A more accessible price ladder.
Claude Bernard is hand-assembled in the very same Les Genevez workshop. The line was built deliberately to deliver verified Swiss-Made quality at a price point that moves first-time Swiss buyers up from fashion watch tiers.
Why this fills a gap in your case:
- Swiss-Made mechanical models positioned well below typical luxury thresholds — a genuine entry-level Swiss step-up for your customer base.
- Three pillar collections that cover the case: Aquarider (diver, 200m water resistance), Dress Code (refined women’s pieces) and Sophisticated Classics (evening and everyday).
- Both mechanical and quartz variants in most lines — a more flexible buy for inventory planners.
- Distributed across 30+ international markets, with consumer recognition climbing — your customers may already be searching the brand online.
Bring to the booth:
Your gift-tier and women’s category open-to-buy, plus any questions on assortment recommendations for your local market.
J.W. HISTED DIAMONDS LTD. — Canadian Loose Diamond Wholesaler Since 1969
Vancouver-based. Coast-to-coast. Built for the Canadian retail floor.
J.W. Histed Diamonds has supplied the Canadian jewellery trade for 57 years. Operating out of Vancouver, the company sells loose diamonds and complementary lines into retail jewellers, designers, manufacturers and other wholesalers from one side of this country to the other.
Why every Canadian jeweller should be on a first-name basis:
- 57 years serving the Canadian market — they understand Canadian retail cycles, currency, and customer expectations because they have been doing it longer than most of us.
- One supplier, multiple programs: loose diamonds, colour stones, findings and mill products — fewer purchase orders, simpler vendor management.
- Accurate grading and large inventory paired with overnight cross-Canada shipping — fewer special-order delays, faster custom turnaround, and confident promises to your customers.
- A Canadian family business that picks up the phone — the operational difference your bench and your sales floor will feel immediately.
Bring to the booth:
Your slow-moving SKUs to discuss memo programs, any stuck custom orders, and your bridal-season forecast for an inventory conversation that actually moves the needle.
THE ANCHORS OF TIME & SHINE 2026
Every great trade show is built on its anchors — the houses that show up year after year, define the floor, and give buyers a reason to clear their calendar. The following Canadian suppliers form the backbone of Time & Shine 2026 in Edmonton. If you do not yet have a meeting on the books with each of them, fix that before the floor gets crowded.
DIORO JEWELLERY — Toronto Anchor in Gold and Certified Diamonds
Canada’s premier gold and diamond wholesale partner. 30+ years in the trade.
Dioro is anchored on the Time & Shine floor again this year — and they continue to be one of the most versatile single-stop wholesale partners in the country. Built from a Toronto showroom and shipped to retailers coast to coast, the Dioro inventory is structured around what actually sells on a Canadian counter.
Why a meeting still matters this year:
- Full-spectrum gold: 10kt, 14kt, 18kt, plus platinum, silver and tungsten — covering every price tier in your case.
- Certified loose diamonds, natural and lab-grown, from 0.01ct up to 4ct — the engagement-ring buying conversation you cannot afford to miss before bridal season.
- Dedicated men’s collection of gold bracelets, rings and chains — one of the fastest-growing retail categories and a category Dioro has been building for years.
- Show specials and exclusive trade pricing only available on the floor.
Bring to the booth:
Your bridal forecast, your men’s category gaps, and any lab-grown questions you have been deferring — Dioro covers all three under one purchase order.
JOHN’S WHOLESALE JEWELRY — Time & Shine Exhibitor Since Day One
Vancouver. Family-owned. Serving Canadian retailers since 1981. Strictly B2B.
If anchor is the word for this section, John’s Wholesale Jewelry defines it. They have exhibited at Time & Shine since the very first edition — a level of commitment to this show, and to the Canadian jewellery trade, that no other supplier can claim. Forty-five years of Vancouver-based, family-owned operation; tens of thousands of orders shipped to independents and chains across the country.
Why John’s continues to earn floor time:
- Strictly B2B model — John’s will never compete with you on the consumer side. Your margins, your customers, your relationships are protected. Read that sentence twice.
- Comprehensive assortment in 10k, 14k and 18k gold, sterling silver collections, diamond classics, and custom pieces — built for everyday retail volume.
- Rings, earrings, necklaces, bracelets and made-to-order custom — one supplier covering most of your showcase categories.
- 45 years of consistency in pricing, fulfilment and grading — the kind of supplier relationship your bench and your floor staff will thank you for.
Bring to the booth:
Your top-mover restock list, your custom-order pipeline, and an honest conversation about what is selling on your floor — John’s builds programs around that detail.
PAJ CANADA AND ELLE TIME & JEWELRY — Multi-Brand Anchor from Markham
One booth. Multiple brand programs. The most efficient stop on the floor.
PAJ Canada has been a backbone of the Canadian jewellery trade for decades, and their booth is one of the most strategically valuable stops at Time & Shine. The Markham-based wholesaler represents an entire portfolio of bridge and fashion brands under one roof — meaning one conversation, one purchase order, and one supplier relationship covering several merchandising programs in your store.
Why this is a must-see anchor:
- ELLE Jewelry — the 925 sterling silver collection designed in Montreal, the global brand extension of ELLE Magazine, with its signature created ruby trademark. Fashion-forward refreshes season after season — proven sell-through across hundreds of Canadian doors including Charm Diamond Centres.
- STEELX — recently acquired by PAJ Canada / ELLE Time & Jewelry, the leader in stainless steel fashion jewellery for men and women.
- Reign by PAJ, Charles Garnier, Ethos and Monte Luna — additional bridge-jewellery programs covering bridal, fashion and gift price tiers.
- Markham-based fulfilment with the kind of service standards Canadian retailers can build a season around.
Bring to the booth:
Your fashion case open-to-buy, your silver and steel category performance, and a clear read on which ELLE collections moved last season — PAJ’s team will build a tailored program from there.
BEVERLY HILLS JEWELLERS — 100% Canadian-Made Bridal Powerhouse
Canada’s largest jewellery manufacturer. Edmonton is their biggest show of the year.
Beverly Hills Jewellers is the kind of anchor every Canadian buyer should be planning a meeting around. Owned and operated in Canada since 1997, the company has grown into the country’s largest jewellery manufacturer — and their entire production runs out of their state-of-the-art Canadian factory. Time & Shine Edmonton is the biggest Canadian trade show of their year, and they are bringing serious bridal momentum with them.
Why this booth is non-negotiable:
- 100% made in Canada — every piece, every stage. In an era of customer questions about provenance, this is the answer your sales floor has been asking for.
- Canadian diamonds, Canadian gold and the Truly Canadian Certified Gold program — a complete origin story you can stand behind at the counter and in your marketing.
- Canada’s bridal jewellery leader — engagement, wedding bands and anniversary, the categories that build your year.
- Direct-from-manufacturer pricing and the agility to support custom requests in production — without offshore lead times or currency surprises.
Bring to the booth:
Your bridal plan for the next 12 months, any Canadian-origin marketing initiatives you have on deck, and your custom-design pipeline — Beverly Hills builds programs around exactly this kind of conversation.
MORE EXHIBITORS TO BE ANNOUNCED
This is only the start. Time & Shine 2026 will feature an exceptional lineup of Canadian and international houses across watches, diamonds, coloured stones, finished jewellery, findings, equipment, technology and services. We will continue to publish exhibitor confirmations on a rolling basis so you can build out your booth schedule, plan your travel and finalise the buyers and staff joining you on the floor.
Watch your inbox over the coming weeks for the next announcements, and visit timeandshineexpo.com for the latest exhibitor list, registration details and show updates.
Step One — Register for Time & Shine 2026
All trade buyers, retailers, designers, manufacturers and wholesalers attending Time & Shine 2026 must complete free trade registration in advance. This is the only way to access the show floor on August 16 and 17 in Edmonton.
REGISTER FREE AT timeandshineexpo.com
Time & Shine 2026 is Canada’s largest jewellery trade event, hosted by Canadian Jeweller Magazine. Full exhibitor directory, floor map and confirmed booth assignments will be published on timeandshineexpo.com as the show approaches.
We look forward to welcoming you in Edmonton.
FAQ
What is Time & Shine 2026?
Time & Shine 2026 is a Canadian jewellery trade show taking place August 16–17, 2026, in Edmonton, Alberta, bringing together retailers, wholesalers, manufacturers and brands from across the industry.
Which exhibitors are confirmed for Time & Shine 2026?
Confirmed exhibitors include Edox, Claude Bernard, J.W. Histed Diamonds, Dioro Jewellery, John’s Wholesale Jewelry, PAJ Canada and Beverly Hills Jewellers.
Why should jewellers attend Time & Shine Edmonton?
The show gives Canadian jewellers access to supplier meetings, Q4 buying opportunities, bridal inventory planning, watch brands, gold programs, loose diamonds and Canadian-made jewellery collections.
When is Time & Shine 2026?
Time & Shine 2026 takes place August 16 and 17, 2026, in Edmonton, Alberta.
