DANI by Daniel K expands onto the global stage with new retail locations


DANI by Daniel K, Daniel Koren’s sterling silver and simulated diamond diffusion brand, is now available in five retail markets outside the US, including Dubai, Russia, Romania, Czech Republic, and Portugal. Among these new retail outlets are two stand-alone branded boutiques, one in Festival City Mall Dubai and the other in Moscow’s Metropolis Mall.

Later this year, the company will also launch a mono-brand kiosk in New York’s Roosevelt Field Mall. DANI plans to continue its strategic global franchise expansion at a rapid pace throughout the coming year.

This season, creative director Daniel Koren was inspired to expand the designs within the brand’s bridal, travel, and Uternity categories. These best-selling, classic styles have proven to be favorites of brides, wedding parties and travelers, and are also ideal accessories for gifting, special occasions, or everyday wear.

The brand’s namesake sterling silver collection is made using top-grade, flawless, and colourless simulated diamonds and lab-created spinel and corundum. Each piece is hand-cut, polished and executed using fine jewelry techniques.