Target takes on Nordstrom executive as CMO

0
1411

Target Corp. has named Mark Tritton as its new chief merchandising officer. In this position, Tritton will determine which products appear on the retail giant’s shelves, overseeing the sourcing, buying, product design and development, visual merchandising strategy and merchandising transformation for the company.

Previously, Tritton held leadership positions at Nike and Timberland. Most recently, he was president of Nordstrom Product Group, where he managed the design, manufacturing, marketing, merchandising, and omnichannel distribution of more than 50 private-label brands across Nordstrom’s extensive portfolio. During his time with the department store chain, Tritton and his team doubled the company’s private-label business.

At Target, Tritton will replace Kathyrn Tesija, who stepped down almost a year ago after 30 years of work with the company.

“I’m proud to be joining Target, a brand that I’ve long studied and admired,” says Tritton. “The retail landscape and consumer expectations have never been more dynamic, and I look forward to leading and supporting the team as we find new ways to innovate, inspire and connect with our current and future guests.”

Target has also announced that Jason Goldberger, president of Target.com, will now take on the title of chief digital officer, a brand new position for the company. Both Tritton and Goldberger will report to Target CEO and chairman Brian Cornell starting June 5.

These new appointments reflect a massive operations overhaul led by Cornell. The company hopes to spruce up the presentation and assortment of its merchandise, as well as expand its online service to cater to the ever-growing e-commerce market.

“Over the past year, we’ve undergone an exhaustive search for a chief merchant, and I’m confident that Mark’s experience and passion make him the right fit for Target’s business and our team,” says Cornell. “He’s a bold, decisive leader, and he’ll play a critical role in guiding Target’s merchandising authority across all channels, ensuring we meet the ever-evolving wants and needs of our guests.”

Loading