ETTORE Drift has 12 rotating hour indicators (three per arm) that work in synchronicity, sweeping the dial with a finely crafted aluminum cross arm structure that moves across a minute index to precisely tell the time. The watch’s movement is built upon MIYOTA 9015, which has been redesigned for the custom four-arm time display.

Both the Drift and Lite models’ numerals, hands, and profile curves are illuminated with Swiss Super-LumiNova, which glows in low-light conditions to replicate the feeling of driving at night in the driving cabin of a car. The watches’ unique racetrack-shaped case is made of 316L stainless steel that is created through a series of 20 pressings and 50 fine processing steps. Each case is individually numbered and water-resistant to 100 feet (30 meters).
“ETTORE achieves the delicate balance of engineering excellence along with cutting-edge style,” continued Deng. “Inside and out, we have worked to ensure that every detail of ETTORE Drift and Lite are meticulously perfected to the highest standards.”
Combined with an Italian leather strap, the watches are as comfortable for daily wear as they are suitable for special occasions. With a quick-release system, ETTORE allows wearers to replace the strap with different colour options to customize their style. Production is limited to 500 sets for each of its five-colour editions worldwide and each watch is individually numbered to uniquely identify it. Both models come with a two-year international warranty.

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