Starting February 2024, Google and Yahoo are rolling out new email sender requirements. These changes are crucial for enhancing email authenticity and delivery, and as a leader in the jewelry industry, it’s essential to stay informed and compliant.
Mandatory Branded Sending Domains:
From February 2024, using a domain that reflects your brand will be mandatory for sending emails. This move aims to boost transparency and trust in email communications.
Required DMARC Email Authentication:
Implementing DMARC (Domain-based Message Authentication, Reporting, and Conformance) will become a necessity. This protocol is vital for safeguarding your email domain against unauthorised use.
Maintaining a low spam rate is more crucial than ever. This involves careful management of your email content and how you engage with your recipients.
Providing clear and easy options for recipients to unsubscribe from your emails is not just a courtesy; it’s a requirement under the new guidelines.
These changes are designed to enhance the security and authenticity of email communications. For businesses in the jewellery industry, where trust and brand reputation are paramount, adhering to these guidelines is essential.
How to Stay Compliant
Update Your Email Settings: Review your current email practices and ensure they align with the new requirements.
Educate Your Team: Make sure everyone involved in your email communications is aware of these changes.
Seek Expert Advice: If you’re unsure about how to proceed, consider consulting with a professional.
To support you in this transition, we’ve partnered with Gemify to offer complimentary assistance in making your email practices compliant. This exclusive offer is available only from January 11 to 19. Gemify’s experts, well-versed in the latest email compliance standards, will provide you with the necessary guidance, free of charge.
Book a Call with Gemify Now: This is a limited-time opportunity! Schedule your consultation with Gemify between January 11 and 19 to ensure your email practices are ready for 2024.
Remember, compliance is not just about following rules; it’s about ensuring the best possible communication with your clients and maintaining the integrity of your brand.
Stay ahead of the curve and ensure your email practices are ready for 2024!
