Swarovski debuts first-of-its-kind boutique in Las Vegas

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Later this month, Swarovski will debut a first-of-its-kind boutique at the Grand Bazaar Shops in Las Vegas. The new boutique, set to open on February 26, will feature a custom-designed, 14-foot in diameter crystal and LED light Swarovski Starburst installation reminiscent of a disco ball that’s generally used to bring in the New Year.

The free-standing pavilion, a first for Swarosvki, will feature an exterior composed of dozens of large, angular facets designed to make the structure resemble a cut crystal.

According to a press release from the brand, “Inside, the boutique boasts hand-selected finishes—such as linen, paper and burlap forms and inlays—from floor to ceiling, distinguishing it from every other Swarovski boutique in the world. Eye-catching lighting features crystal-enhanced glass spheres playfully suspended from the ceiling, while specially crafted panels provide an artful platform for the presentation of Swarovski jewelry and décor.”

“Swarovski is excited to be part of the unique retail environment at Grand Bazaar Shops,” says Jean-Jacques Sebbag, senior vice president, Swarovski North America Limited’s Consumer Goods Business. “We look forward to the Swarovski Starburst becoming a new icon on the Las Vegas Strip.” CJ

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