With the negative stigma following the diamond industry, ALROSA is joining fellow diamond miners that are working to change it. They have signed up to join the Responsible Jewellery Council (RJC), therefore auditing its operations throughout the years to earn RJC certification.
“We believe it is important to demonstrate to the consumer that diamond mining is a socially responsible business that creates jobs, supports local communities and cares about the environment. ALROSA has always adhered to high standards of corporate social responsibility and is ready to prove it in the audit process” says Andrey Polyakov, ALROSA’s vice president.
Other companies already members of the council are De Beers, Dominion Diamond Coporation, Rio Tinto and Lucara Diamond Corp as well as more than 800 companies from across the diamond industry.
Author: Canadian Jeweller Magazine Staff
Canadian Jeweller Magazine Staff is the shared byline for reporting filed by the magazine's editorial desk. Founded in 1879, Canadian Jeweller is the longest running jewellery business publication in Canada, covering market reporting, retail strategy, watches, diamonds, coloured gemstones and the commerce of the Canadian jewellery trade. Work published under this byline is edited and verified by the Canadian Jeweller editorial team in Toronto.
