This April, you can expect to see a smartwatch form fashion brand Kenneth Cole who has partnered with Geneva Watch Group for this new venture.
The new smartwatch collection will feature 12 different styles and start retailing from $135. Each smartwatch will be configured with a complementary app called Kenneth Cole Connect.
According to a statement from Kenneth Cole, “As a designer, I always try to give customers what they want but in a way that they don’t necessarily expect it.
Wearable technology is one of the fastest-growing fashion categories today, and I am excited to be on the forefront of embracing this platform.” CJ
Author: Canadian Jeweller Magazine Staff
Canadian Jeweller Magazine Staff is the shared byline for reporting filed by the magazine's editorial desk. Founded in 1879, Canadian Jeweller is the longest running jewellery business publication in Canada, covering market reporting, retail strategy, watches, diamonds, coloured gemstones and the commerce of the Canadian jewellery trade. Work published under this byline is edited and verified by the Canadian Jeweller editorial team in Toronto.
